|Coloring eggs has always been one of the absolute highlights of Easter for children. But what happens if you just leave children to do what they want? Together with Chocolat Frey made a test and asked Children to paint Easter eggs at the Kindergarten. What their parents didn’t know: the kids could do whatever they wanted.||At the end, the eggs were still white because all of the dye was on the children - and the parents were visibly surprised at the result.
The video that resulted from this action was broadcast over social media. At the same time, we asked viewers to participate in the Chocolat Frey Easter competition.|